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Covid-19

Optimiser l’engagement d’un public étranger dans l’après Covid-19

« All things being equal, people will do business with and refer business to people they know, like, and trust » Bob Berg. Dans les pays occidentaux, même avant la crise sanitaire actuelle, il y avait déjà une crise de confiance généralisée : une perte de confiance dans les institutions politiques, surtout, mais aussi une perte de confiance dans les médias et …

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